MANILA, PHILIPPINES — The world’s leading PC manufacturer Lenovo recently opened its 20th concept store in the Philippines and the second one in Cebu City, located at the third floor of Ayala Center Cebu.
The one-stop PC shop features a wide range of Lenovo products including notebooks, laptops, and desktops – each is designed to cater to different lifestyles and tech needs of growing market segments.
“We are committed to make our innovative tech products more visible and accessible to the public, especially in key cities. Lenovo is set to open more concept stores all over the Philippines to deliver that unique first-hand experience to today’s discerning buyers,” said Michael Ngan, Lenovo Philippines country general manager.
Taking the lead in the global PC and smart devices market, Lenovo continues to showcase the latest game-changing products to the public. Lenovo has been the only player consistently introducing new form factors and experiences. Recently, Lenovo launched Legion, its own line of powerful gaming laptops and desktops. Meanwhile, its recent investment in the AI market Star Wars: Jedi Challenges–an augmented reality (AR) device made in partnership with Walt Disney, includes a smartphone-powered AR headset, a lightsaber controller, and a tracking beacon.
“Though we are in an increasingly digital world, in-store experiences still play an important part in the buying process. People still want to touch and try the products before purchase. Through our well-curated stores, we give visitors the opportunity to experience the features of our products and at the same time to discover what suits their lifestyle and needs,” Ngan said.
Lenovo is set to expand to other key cities and major provinces.
Lenovo is a global leader in providing innovative consumer, commercial, and data center technology.