BUSINESS | AI-powered solution transforms demand & supply planning
As a food company, CNPF is engaged in the manufacturing, marketing, and distribution of branded marine, meat, milk, coconut, and plant-based products. At present, the company is one of the Philippines’ leading exporters of private-label tuna and coconut products.
Blue Yonder and Century Pacific Food Inc. executives seal their new partnership. From left: Antonio Boccalandro, president for Asia-Pacific, Blue Yonder; Correy Tollefson, chief revenue officer, Blue Yonder; Edwin Africa, executive vice president, corporate general manager and group business head, Century Pacific Food Inc.; and Chad Manapat, chief financial officer, Century Pacific Food Inc.
In a time of constant disruption, a massive product portfolio with regional specialization can complicate lifecycle management, collaboration, and supply chain continuity for consumer packaged goods companies. It’s the kind of corporate dilemma that Century Pacific Food Inc. (PSE: CNPF), one of the leading food companies in the Philippines, responded to by digitally enhancing its supply chain with the AI-driven Blue Yonder Demand and Supply Planning Solution.
As a food company, CNPF is engaged in the manufacturing, marketing, and distribution of branded marine, meat, milk, coconut, and plant-based products. At present, the company is one of the Philippines’ leading exporters of private-label tuna and coconut products.
With an expanding product portfolio and a drive to accelerate digital transformation, CNPF sought to optimize inventory and sharpen demand and supply forecasts to ensure resilience even in times of disruption. It thereby turned to Blue Yonder for a solution that would help CNPF:
• Generate precise machine learning-driven forecasts by harnessing the best combination of machine learning algorithms and statistical methods to analyze all relevant demand drivers.
• Act with machine speed and precision through Blue Yonder’s Inventory Ops Agent, whereby planners may be able to essentially match supply with demand by rapidly analyzing root causes and recommending actionable solutions like alternate sourcing, expediting, or demand swaps.
• Harmonize supply chain activities by aligning planners through a shared planner workspace to drive collaboration, increase planner productivity, and optimize resource use.
• Accelerate decision-making with predictive insights that enable supply chain planners to swiftly resolve issues and achieve key business goals.
• Reduce costs and boost inventory turnover by staging inventory strategically across the supply chain using dynamic segmentation and multi-echelon inventory optimization.
As part of Blue Yonder Cognitive Solutions, Demand and Supply Planning sits on the Blue Yonder Platform and is built on a modern and true cloud-native architecture for scale and access to advanced AI capabilities. With inventory optimization and demand planning connected to supply planning, CNPF can ensure forecast precision, seamless collaboration, and optimal inventory placement.
“As we continue to expand our product portfolio and grow our business, we needed a solution that could help us make fast and precise planning decisions,” said Chad Manapat, chief financial officer, CNPF. “We look forward to adopting Blue Yonder’s AI-driven Demand and Supply Planning solution, which definitely has the potential to transform our approach to inventory, demand, and supply management. It can support our growth strategies and aid our company in navigating supply chain volatility and disruptions.”
“We are excited to be working with Century Pacific to help them enhance their supply chain and demand planning processes using our Blue Yonder Demand and Supply Planning solution,” said Antonio Boccalandro, president, APAC, Blue Yonder. “By connecting demand sensing to supply planning, CNPF can achieve accurate forecasts and optimal inventory placement, allowing them to operate smoothly as they expand and grow in the Philippines and beyond.”
Century Pacific Food Inc. (PSE: CNPF) is one of the Philippines’ leading food and beverage companies. It is primarily engaged in the manufacturing, marketing, and distribution of processed marine, meat, milk, coconut, plant-based, and pet products. With an established track record in brand-building spanning more than 40 years, it has developed a roster of household names, which include Century Tuna, Argentina, 555, Ligo, and Birch Tree, which hold market-leading positions locally and a growing presence abroad.
