TELECOM | Converge wins two Asian Experience Awards
The consumer campaign reorganized broadband offerings around customer use cases rather than traditional considerations such as speed, bandwidth and price.
Converge ICT Solutions Inc. won two awards at the Asian Experience Awards 2026, recognizing initiatives covering its consumer broadband offerings and enterprise communications.
The Philippine fiber broadband provider received the Philippines Product Experience of the Year – Technology award for its “Live to the Power of X” campaign and the Philippines Digital Experience of the Year – Telecommunications award for its Global Business Group’s Where the Digital World Converges: Conversations on Cloud podcast initiative.
The consumer campaign reorganized broadband offerings around customer use cases rather than traditional considerations such as speed, bandwidth and price.
Converge offered products including GameChanger for gamers, Netflix Bundle for entertainment, Time of Day for customers with changing online schedules, and Super FiberX for connected families.
“By organizing its offerings around customer needs and behaviors, Converge made it easier for consumers to identify products relevant to their lifestyles while highlighting the value beyond connectivity itself,” said John Paul Aguilar, Converge senior vice president and acting head of consumer sales and marketing.
According to Converge, adoption of higher-value broadband plans expanded following the initiative, while bundle adoption increased from low single digits to nearly half of its subscriber base.
The company’s enterprise business was recognized for its Where the Digital World Converges: Conversations on Cloud podcast, which focused on topics including digital sovereignty, infrastructure and the data economy.
The series was co-produced with BusinessWorld and featured discussions with private-sector and public-sector leaders. Episodes were distributed through Spotify and YouTube, with social media used to reach business audiences.
“In the enterprise space, decision-makers don’t just need products; they need perspective. By prioritizing genuine advocacy for digital growth over hard selling, we create an open space where leaders can navigate complex topics like cloud infrastructure and data sovereignty with confidence,” said Grace Jarin-Castillo, senior vice president and head of Corporate Business Group, Converge Global Business.
Converge said the podcast generated tens of thousands of social media views and additional video views and listenership across YouTube and Spotify, while also receiving media coverage.
The Asian Experience Awards recognizes initiatives designed to create brand experiences for customers, potential customers or employees.
Full disclosure: All news articles published on the TechSabado website are written by human journalists, unless otherwise specified. Final text editing is also performed by human editors, with artificial intelligence (AI) used only to assist with additional grammar and style guide corrections..
————————————————————————-
TEN YEARS OF TECHSABADO!
PLEASE LIKE our FACEBOOK PAGE and SUBSCRIBE to OUR YOUTUBE & SPOTIFY channels.
WATCH TECHSABADO ON OUR YOUTUBE CHANNEL:
WE ARE ALSO ON SPOTIFY
WATCH OUR OTHER YOUTUBE CHANNELS:
PLEASE LIKE our FACEBOOK PAGE and SUBSCRIBE to OUR YOUTUBE CHANNEL.
